Mastering Your Social Media

Updated: Apr 21

Social media is a valuable tool in your career. Basic etiquette and common sense fosters a positive on-line identity.


Hands using a smart phone. App/icons float off the screen.

Ask yourself the following questions before posting to an on-line platform:

  • Should I target a specific audience with this message?

  • Will anyone really care about this content besides me?

  • Will I offend anyone with this content? If so, who? Does it matter?

  • Is this appropriate for a social portal, or would it best be communicated another way?

  • How many times have I already posted something today? (More than three can be excessive.)

  • Did I spell check?

  • Will I be okay with absolutely anyone seeing this?

  • Is this post too vague? Will everyone understand what I’m saying?

  • Am I using this as an emotional dumping ground? If so, why? Is a different outlet better for these purposes?

  • Am I using too many abbreviations in this post and starting to sound like a teenager?

  • Is this reactive communication or is it well thought-out?

  • Is this really something I want to share, or is it just me venting?

  • Consider these questions before clicking “post.” You’ll be happy you double-checked before making a slip-up public to the world.

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